If anybody wants to know what freelancers (i.e. me) are usually up to, it is this: watching YouTube videos while getting ready for their work bucket at 7am in the morning. Then again, maybe that’s just me.
In between brushing my teeth, washing my face, and mulling over what to have for breakfast, YouTube recommends a gem from Quartz about “Gastrodiplomacy”. What is it exactly? If you’ve noticed numerous cafes or restaurants with foreign cuisine opening up in your neighborhood, that’s it in a nutshell.
But more than simply having Thai or Korean food easily accessible to you now than in previous years, it is a brilliant concept of politics, business, tourism, and soft power. Countries like Thailand, South Korea, Taiwan, and Lebanon, have been promoting their food to wider palates abroad – and reaping economic rewards in the process.
Who hasn’t eaten samgyupsal and not dreamed of visiting Seoul, for instance? Exactly.